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What is the difference between First Seen and First Added?

Learn the difference between First Seen and First Added

'First seen' is the first time your brand encountered the customer, even dating back before you or your company first installed Endear. For example, the day your customer first made a purchase and therefore entered into your POS's database. 

'Date added' is the date the client was added into Endear. 

So, if a customer's first encounter with the brand is the day they are also added to Endear, those dates will match, such as when you manually add a client into Endear.