Applies To: All (Users, Managers Admins)

You may notice that your sales numbers in your Team sales this month report is different the Total order value in your Team Sent Messages report. This is totally normal and even expected! Keep reading to learn why.

The Team Sales Report report tracks the metric "Total Sales", which calculates all of the transactions that occurred during the selected timeline (by default it will be month-to-date).

The Team Sent Messages report displays all the messages that were sent over the selected timeline. As part of this report, you will notice a metric named "Total order value" which calculates purchases and conversion values based on those messages.

Team Sales Report tracks when a purchase occurs, while the Team Sent Messages tracks when a message was sent, with the option to see resulting purchases. The time between when a message is sent and the resulting sale is constantly changing, which means Total Sales and Total Order Value are also both constantly changing.

Both reports provide valuable insights, but it's important to understand their differences to determine which best fits your given needs.

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